Upcoming Free Webinars

Simplified Data Mining for Direct Mail

Date/TimeTuesday, May 28, 2013 3-4pm ET
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 Don’t waste time and money by trying to communicate to those who have shown little or no affinity to your cause.

Our webinar will examine how to look at your constituents through the filter of your database, thus providing a better understanding of who they are and what they are interested in.

Know your audience…manage your data. Successful fundraising strategies depend upon it!


A New Era in Nonprofit Marketing: Why Winging It with Social Media No Longer Works

Date/TimeTuesday, June 4, 2013 3-4pm ET
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If you’ve dipped your toe in the social media waters, do you wonder why you aren’t reaching more people or raising more dollars? If you haven’t yet begun, have you considered what social media marketing might do to help you reach – or not reach — your goals? This webinar will explore why winging it no longer works in 2013 (e.g., putting up a page and sporadically begging for ‘likes’ and ‘follows’) and help you dive gracefully into the deep end. Plus, we’ll discuss the resources needed to achieve success and how to measure the return on your investment and engagement.

This webinar is designed to answer these questions:


Building Donor Loyalty: What it takes and how your database can help

Date/TimeTuesday, June 18, 2013 3-4pm ET
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Most nonprofits work so diligently to secure the first gift with little plan for how to develop a deeper relationship with the donor. This personal connection results not only in increased commitment and donor loyalty, but also in as much as doubling the lifetime value of your donors.

This session will explore the fundamentals for creating Donor Loyalty. We will share the latest findings from the Fundraising Effectiveness Project report commissioned by AFP and the Urban Institute. The dismal news in this report can and should be an eye opener for every non-profit engaged in fundraising.

We will also explore the Donor Loyalty principles of Dr. Adrian Sargeant, the world-renowned authority on donor retention and donor loyalty! Dr. Sargeant’s principles are based upon years of research conducted in the sector and can be used by any organization — whether you are a one-person shop or a large department.

You will be surprised at how simple it can be!


Need Nonprofit Board Members? LinkedIn Helps You Make Connections

Date/TimeTuesday, June 25, 2013 3-4pm ET
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With nearly two million nonprofit board seats open, good board members are hard to find. Yet, according to Taproot Foundation, most professionals want to be on boards.*

How do nonprofits attract the right professionals to their boards, the ones who want to do the job and who have the particular skills needed by the organization? Well, the simple answer is – just ask. The longer answer is you need a conduit to professionals who care. LinkedIn Board Connect now provides that conduit for nonprofits, at no cost.


Secrets for Breaking the Glass Ceiling for Women Entrepreneurs

Date/TimeWednesday, June 26, 2013, 1pm-2pm ET
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The startup rate of women-owned businesses is soaring, but the percentage who break through the glass ceiling to more than a million dollar in revenue is flat. What’s blocking their upward momentum? Learn how women leaders of growth businesses kept growing, well beyond the million-dollar milestone.