LinkedIn for the Uninitiated in 4 Easy Steps

Date/TimeFebruary 2, 9, 16 and 23rd, 12n – 1 p.m.
Duration4 session, 1 hour each
Cost$250
REGISTER

Have you started a LinkedIn profile and didn’t know what to do next? Did you stop in the middle? Or have you procrastinated starting in the first place?

 While 50 million people are LinkedIn all around the world, you can join the predominant social networking platform among business-minded people. In 4 weeks, with minimal homework assignments, you can be very well-versed in how to create and manage your LinkedIn profile for the future.
 
Week 1: February 2, 2010: This is who I am
  • How to start my LinkedIn profile:
  • About me: Summary and Specialties
  • Experience
  • Education
  • My websites
  • Twitter connection
  • Photo
  • Misc. information about me
  • Homework: rewrite your LinkedIn profile and send to instructor for constructive criticism
 
Week 2: February 9, 2010: Asking others to help me; helping others
  • Asking for recommendations
  • Giving recommendations
  • Adding connections
  • Mining connections
  • Asking for 3rd level connections
  • Homework: give 1 recommendation, get 1 recommendation, ask for a connection
 
Week 3: February 16, 2010: Joining groups and forming a group
  • Why belong to a group?
  • Finding groups to join
  • Starting a group
  • Managing and maintaining a group
  • Homework: join 3 groups and start one; post an article and start a discussion
 
 Week 4: February 23, 2010: Enhancing your profile
  • Adding presentations and papers
  • SlideShare
  • Box.net
  • What I am reading
  • Events to know about
  • Pulling it all together: the proper care and feeding of LinkedIn

Who Should Attend?

Nonprofit staff and management, especially those in these positions:

  • Anyone in marketing, communications and public relations
  • Fundraising
  • Public relations
  • Even executive directors

 


Instructor

Marc W. Halpert, Managing Partner, Your Best Interest LLC

http://ventureneer.com/marc-w-halpert[Marc W. Halpert], Managing Partner, Your Best Interest LLC

Since leaving the corporate world eight years ago, Marc W. Halpert has started two companies offering specialized, paperless electronic payment services to optimize the cash flow of and speed of collections to:

  • retailers, small- and medium-sized businesses (Your Best Interest LLC)
  • professional and membership groups, and not-for-profit organizations (e-giving).

In his new business, Connect2Collaborate, Halpert uses his skills in networking and his LinkedIn evangelism to train and coach others. With Connect2Collaborate, the amazing businesspeople he encounters are offered the opportunity to become clients of his customized cash flow and payment services. Everyone benefits simultaneously: improved business cash flow results and new business collaboration.

He has been recognized for client service and is a frequent speaker at national, regional, and local conferences for small businesses and nonprofits. He has also authored articles on innovations in cash flow technologies. 

He serves as Lead Instructor and Area Chair at the University of Phoenix’s Fairfield County on-ground campus, where he teaches finance, management, human geography, and business ethics courses.

He holds a B.A. in International Relations from the University of Virginia and his M.B.A. in International Business from George Washington University.
 


REGISTER