Jana Francis and Rett Clevenger launched Steals.com in April of 2008, well before the rise of Big Boy daily deal sites, like Groupon and Livingsocial. Compared to Steals.com, Groupon and other’s product offerings are “a mile wide and inch deep,” said Francis.

3 Ways to Increase Sales to Women-owned Businesses

by Geri Stengel on Jun 14, 2012 - 12:20am

B2B marketing Commentary / Opinion online marketing Small Business Social Media social media Women Entrepreneurship women-owned businesses

In spite of their reputation as communicators and collaborators, women lag behind other small business owners when it comes to using social media and other online marketing tactics, according to Ditch Digital Dabbling: How Small Businesses + Nonprofits Can Master Online Marketing a survey conducted by Ventureneer (my company) and Message Medium.

How to Use Online Press Releases to Drive Website Traffic and Revenues

by Geri Stengel on Jun 12, 2012 - 12:20am

Case Studies online marketing online press releases Small Business small business marketing Social Media using metrics

Andre Liu and his partners at MimoMonitors brought an online PR expert on board before they built their website. Online press releases and the reviews by bloggers and columnists that they generate are very important to them. In fact, they are virtually the only form of marketing the company does, other than appearances at a few trade shows.

Geri Stengel of Ventureneer and Maisha Walker of Message Medium on FoxNews Live

by admin on May 21, 2012 - 10:35am

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Geri Stengel of Ventureneer and Maisha Walker of Message Medium appeared on FoxNews Live on Friday, May 18, discussing their survey collaboration, Ditch Digital Dabbling: How Small Business + Nonprofits Can Master Online Marketing.

The Ditch Digital Dabbling report analyzes the data from the survey recently fielded by Ventureneer & Message Medium.

Powerful information for every need

Download the free excutive summary to see how online marketing can save failing businesses, create opportunities, and find talent for both small businesses and nonprofits.
For a deeper dive, the full report gets you access to the “members only” online marketing case studies. It shows you how to choose the social media that are most effective for your goals and target market, and how to make your investment pay off. It also explains in plain English the best uses for each online marketing platform.
The extended corporate report outlines suggestions for corporate engagement with small businesses and nonprofits. This report gives you a new approach for reaching this large market, an approach that will help small businesses and nonprofits grow while building your brand and the loyalty of your customers in these sectors.

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3 Rules for Surviving as a Brick-and-Mortar Store in a Cyber World

by Geri Stengel on Jan 24, 2012 - 12:20am

e-commerce online marketing Small Business small business customer service small business marketing Trends

With online stores offering how-to videos, discussion groups, and a homey, we’re-among-friends shopping experience, how can small brick-and-mortar businesses compete?

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Online Fundraising: It’s Where You Want To Be

by Geri Stengel on Sep 27, 2011 - 12:20am

How To Nonprofit nonprofit fundraising nonprofit social media online fundraising online marketing Social Media Trends

If raising funds online is about technology, then raising funds through direct mail is about paper. Of course, neither is true. Online fundraising, like all forms of fundraising, is a way to form and nurture a relationship between your nonprofit and donors or prospective donors.

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