Vistas: Geri Stengel’s Blog: How To

While they don’t yet realize it, social recruiting -- using social media to find staff -- may be a nonprofit board’s best friend. Why? Because nonprofit boards often under-staff, under-train, and under-fund their Human Resource departments, as documented in Bouncing Back? Employment trends in the nonprofit sector, by Idealist.org.

As a nonprofit, you may know what it’s like to be under-appreciated so you may sympathize with LinkedIn. Everyone talks about their Facebook “likes,” and their Twitter followers but not so much about LinkedIn. It’s under-appreciated, too.

LinkedIn is a powerful and versatile social medium. Use its powerful search capability to find and research donors, board members, partners and staff. Then use your connections to make that all important introduction to the people you want to meet or LinkedIn’s InMail features.

by Farra Trompeter

As a nonprofit fundraiser, this is my favorite time of year. While others make vacation plans, I work with my colleagues to devise exciting integrated fundraising campaigns for nonprofit organizations. 

Study after study shows how most nonprofits see their biggest influx of donations—especially those that come in via email/web/social media—during the last few months, if not days, of the year.

Fellow Big Duck strategist, Rachel Hope Allison, and I have focused on developing online fundraising strategies and campaigns for more than 10 years. With that experience in hand, along with previous training in direct mail and telemarketing programs for nonprofits, we’ve developed a handy list of 12 ingredients for successful multi-channel or integrated fundraising campaigns.

In it’s effort to ramp up nonprofit participation in its services, LinkedIn now has a “Volunteer Experience & Causes” section for your profile page. The idea is that professionals will share information about what causes they care about and their level of engagement with those causes.