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Vistas: Geri Stengel’s Blog: Best Practice
12 Ways To Make Your Online Fundraising Campaign Stronger
by Farra Trompeter
As a nonprofit fundraiser, this is my favorite time of year. While others make vacation plans, I work with my colleagues to devise exciting integrated fundraising campaigns for nonprofit organizations.
Study after study shows how most nonprofits see their biggest influx of donations—especially those that come in via email/web/social media—during the last few months, if not days, of the year.
Fellow Big Duck strategist, Rachel Hope Allison, and I have focused on developing online fundraising strategies and campaigns for more than 10 years. With that experience in hand, along with previous training in direct mail and telemarketing programs for nonprofits, we’ve developed a handy list of 12 ingredients for successful multi-channel or integrated fundraising campaigns.
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New eBook Helps Nonprofits Take Charge of Social Media
We’ve dotted the i’s and crossed the t’s and now it’s all yours. Ventureneer’s new, free ebook, Social Media for Your Nonprofit: Take Charge!, is ready for you to download.
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Thanks to You, We've Got Data on Social Media!
As some of you know, Ventureneer is into social media big time. We've been cited for our best practices in several books, online and in print.*
What you may not know is that I'm also a research geek, having done market research for The Wall Street Journal, Dow Jones, and many small businesses and nonprofits. It's rare that I can combine both passions into one project but Ventureneer, in collaboration with Caliber just fielded a survey about social media habits and best practices among nonprofits.
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It's a Theme: Collaborate!
Throughout the Social Impact Exchange Conference, the recurring theme is "collaboration." A panel facilitated by Matthew Nash, Duke University, focused on that very subject, gave me much food for thought.
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Small Business Networks Help Each Other and Their Communities
The Business Alliance for Local Living Economies (BALLE) is a great example of what you, through survey responses, and I have been saying for a long time: Peer support is a valuable asset to small business owners and social entrepreneurs.
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Social Enterprises: Taking a Well Traveled Road versus Blazing a New Trail
Last week, I attended the 6th Annual Conference of Social Entrepreneurs at NYU Stern’s Berkley Center for Entrepreneurship and Innovation. My big take away: Sometimes the past provides a road map for the future and sometimes you need to blaze a new trail.
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Nonprofit Funding Standards Undermine Nonprofits
Why do nonprofit leaders and funders alike continue to shortchange nonprofit organizations? That's the question The Bridgespan Group asked, and answered, in its new report, The Nonprofit Starvation Cycle.
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Blog Action Day: What’s Good for Small Businesses and Nonprofits Bottom Line Is Good for the Environment
"Plastic or paper?" We're used to making that choice every time we go to the market, and it's not an easy choice. Do we use everlasting plastic or tree-killing paper? The same kind of choice faces us when we market our products and services: paper or electronic? Do we market with email or snail mail?
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Report Shows Nonprofit Leaders How to Make the Most of Financial Infrastructure and Funds
Nonprofit leaders can improve the effectiveness and reliability of fiscal management using tips and examples in a new report, Maximizing Nonprofit Resources in a Challenging Economy, which is based on a survey conducted by Fiscal Management Associates and ERE LLP at the end of 2008.
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Thriving Nonprofits Rely on Peers and Professionals
No nonprofit will solve a large social problem in isolation. The multiplier effect of pooled resources is critical to success. Collaboration brings together the broad range of resources and expertise needed to achieve lasting solutions.
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