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Business Social Responsibility
Current Practices in Community Investing
| Instructor | Bruce Arbit is the founder of Melarbit and Community Investing Network of NJ and will be moderating the webinar. Bruce has been directly involved in the creation of local community investment funds where he has worked to engage a diverse range of investors with varying interests and motivations. His work supports the development of affordable real estate for housing and community facilities; start-up and small business development; and creative place making in urban areas. Roslie Sheehy Cates is a highly regarded community investing professional who recently authored a report Options and Innovations in Community Investing: A Report from the Field for The Forum for Sustainable and Responsible Investment (US SIF). Following the overview, we will facilitate a conversation with Rosalie and other community investing practitioners about current practices in community investing with a special focus on New Jersey. Elizabeth Glenshaw is the Managing Director for Clean Yield Asset Management, an asset management a firm that promotes societal sustainability into their investment strategy. Prior to joining Clean Yield, Glenshaw spent the preceding decade with Calvert Foundation building out the Calvert Community Investment Note program both on the lending and investment side of the shop. Greg Stankiewicz is COO of New Jersey Community Capital (NJCC). NJCC is an example of the type of organization that can leverage community investments to help neighborhoods across the state. Stankiewicz will provide updates on two new programs: one providing aid to small businesses impacted by Sandy and the other to homeowners facing foreclosure. ![]() |
| Date | December 12, 2012 |
| Time | 2pm-3pm ET |
Community investment helps build more vibrant neighborhoods and fosters economic growth by directing capital from investors and lenders to communities that are underserved by traditional financial services. | |
The Power of Women Entrepreneurs
| Date/Time | Monday, April 2, 2012 2-3pm ET |
| Time | |
Don’t underestimate the power, strength, and passion of the woman entrepreneur! Founder of SmartGirls Way, Jean Brittingham brings her 20+ years of experience to show female entrepreneurs, and those longing to launch that new business they’ve always dreamed of, how to create real breakthroughs using their unique female strengths. Jean will show you the importance of leveraging those strengths to build business success. | |
Protecting Your Brand: Trademarks, Copyrights, and the Internet
| Date/Time | Wednesday, December 14, 2011 12n–1pm ET |
| Time | |
In today’s world, a brand is critically important. Without brand recognition, the product or service you offer can be easily lost in the mix … or compromised by copycats. Your business name, logo, and domain name are elements of your brand. Protect them as you would other assets. | |
Green Marketing: Leveraging Your Social Responsibility to Improve Profit
| Instructor | International speaker Shel Horowitz's eighth book, Guerrilla Marketing Goes Green: Winning Strategies to Improve Your Profits and Your Planet (co-authored with Jay Conrad Levinson, published in 2010 by Wiley) was on Amazon's environmental bestseller list for 18 months. The book documents how businesses can be green, ethical AND profitable. Using examples from Fortune 100 companies to solo-preneurs, the book lays out how ethics and green principles are not just about doing the right thing but also about profitability. Surprising principles are demonstrated that show why most businesses shouldn't even worry about market share. The book shows business owners how to form powerful partnerships, even with competitors; how to get your green message out without green-washing; and how to become a much deeper shade of green. Shel also writes the internationally syndicated monthly column, Green And Profitable. ![]() |
| Date | December 5, 2011 |
| Time | |
Can you improve the earth, your profits, and your customer base all at the same time, by doing the right thing and crafting a marketing strategy that reflects your commitment? Listen closely—because the answer is YES! Socially responsible businesses are more profitable than it’s-all-about-profit operations and are poised to build lucrative alliances with like-minded businesses as well as with nonprofits. Your socially responsible practices can be the key to growth. Can you identify the green and ethical elements of your business that will attract socially conscious consumers and make them loyal advocates for you? Do you know how to build your reputation and grow your revenue by marketing ethical and sustainable practices? | |
Impact Investing: Challenges and Prospects
| Instructor | Antony Bugg-Levine is the CEO of the Nonprofit Finance Fund. Prior to taking up this position in October, 2011, he was a Managing Director at the Rockefeller Foundation, where he designed and led the Rockefeller Foundation's Impact Investing initiative. He convened the 2007 meeting that coined the phrase "impact investing" and is the Board chair of the Global Impact Investing Network. A former consultant with McKinsey & Co., he also teaches at Columbia Business School. A native of South Africa, he served in the late 1990s as the acting communications director at the South African Human Rights Commission. Jed Emerson is executive vice-president for Strategic Development with ImpactAssets, a nonprofit financial services firm that provides information about impact investing to interested asset owners and creates impact investing products to the asset owner/impact fund market. He is a Senior Fellow with the Center for Social Investing at Heidelberg University (Germany) and Senior Advisor to The Sterling Group (a multi-family office based in Hong Kong, which pursues a sustainable/impact investing strategy for its clients). He was a founding board member of Pacific Community Ventures, founding director of REDF and has been affiliated with various leading investment firms, such as Generation Investment Management (London). Jed is also an adjunct professor with NYU-Abu Dhabi, in addition to having held faculty appointments at the Harvard, Stanford, and Oxford business schools. He is internationally recognized as a thought leader, having originated the concept of Blended Value and produced numerous articles on investing capital and managing firms for multiple returns. Jed has presented his work at the World Economic Forum, CGI and other events around the world. His various papers/research may be found at www.blendedvalue.org. ![]() |
| Date | November 7, 2011 |
| Time | |
In recent years, impact investing -- investing for financial returns as well as social and environmental impacts -- has gained heightened attention among investors and social entrepreneurs. Antony Bugg-Levine and Jed Emerson literally wrote the book on the subject, Impact Investing: Transforming How We Make Money While Making a Difference.Their book is the first to chart a course for “blended value” investment strategies that make money while improving social and environmental conditions. | |
LinkedIn for Advanced Users
| Date/Time | Tuesday, February 1, 2011, 2-3:30 pm ET |
| Time | |
Prerequisite: Because this is an advanced course, students are required to have either completed LinkedIn for Beginners and/or LinkedIn for Intermediate Users; or have a 100 percent complete profile, at least 50 connections, and membership in at least 10 LinkedIn groups.
Are you a member of LinkedIn groups? Active in discussions? Think you've nailed LinkedIn? Not quite! But you're almost there. You've established a presence and a reputation. Now add depth to both. Showcase your work to potential clients, donors, and investors. Help them see the real value you offer. | |
LinkedIn for Intermediate Users
| Date/Time | Tuesday, January 18, 2011 2-3:30pm ET |
| Time | |
Suggested Prerequisite: Attendees should have a basic understanding of LinkedIn which means:
or
OK, you've spruced up your LinkedIn profile so it tells the world why they should work with you. Now you need to build your network by seeking out and getting involved with groups of like-minded people. | |
LinkedIn for Beginners
| Date/Time | Tuesday, Jan. 11, 2011, from 2-3:30 pm ET |
| Time | |
It’s the New Year and time to invest in your business and yourself. Learn something new and powerful that you can use throughout the year to improve your connections and help your business or nonprofit.
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