Commercial / For Profit Business

7 Simple Steps To Seal The Deal

Date/TimeThursday, July 28, 2011, 2pm-3 pm ET
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Your sales force can do more!

It can achieve more sales, convert more prospects, retain more clients, capture more market share, and experience the motivational power that only comes from total performance excellence.


How to Grow Your Business With Email Marketing

Date/TimeWednesday, July 13 from 12 pm – 1 pm ET
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With all the excitement about social media, you may think email is dead. Not so! It’s still a great way to reach customers and interest them in what you have to offer. And you already know how to use it.

Well, you almost know how. In this webinar, you’ll learn to ratchet up the impact of your email marketing to increase response rate. Let your email be all that it can be!


Internet Marketing Essentials for Small Businesses and Nonprofits

Date/Time Wednesday, June 22, from 2-3:30 pm ET
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Internet Marketing is an elusive creature: What's hot today might be passé tomorrow. How does a small business owner or nonprofit executive, with limited time and resources, keep up?

In this class, we'll teach you how to make sense of the latest marketing trends; help you determine which tools and approaches are right for you; and give you the tools you need to create an Internet Marketing Action Plan.

Participants will learn:

  • How do all the tools fit together?
  • Which tools are right for you?
  • What do you need to do to get started?

Best of all, you'll learn by doing. We want you to really understand how to choose the right internet marketing strategy. So we are leaving the last 3:300 minutes of the class for "live" case studies in which attendees e-marketing strategies will be evaluated.

If you want to have your website evaluated and your marketing questions answered by an expert, let us know when you register for the class. You'll have the opportunity to submit your website and marketing questions.


LinkedIn For Advanced Users

Date/Time Thursday, June 30, from 2-3:30 pm ET
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Are you a member of LinkedIn groups? Active in discussions? Think you've nailed LinkedIn? Not quite! But you're almost there. You've established a presence and a reputation. Now add depth to both. Showcase your work to potential clients, donors, and investors. Help them see the real value you offer.

Meaningful, fruitful connections -- both personally or through your groups -- are great but there's much more to LinkedIn. With add-ons, you can show more of your work and your value through presentations, papers, podcasts, etc. In this virtual course, you'll access the punch of:


LinkedIn for Intermediate Users

Date/Time Thursday, June 23 from 2-3:30 pm ET
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OK, you've spruced up your LinkedIn profile so it tells the world why they should work with you. Now you need to build your network by seeking out and getting involved with groups of like-minded people.

In this 1 ½ hour virtual course, you'll learn how to ask others for help and how you can help others. You'll learn the meaning, value and tools to:

  • add connections,
  • mine connections,
  • ask for third-level connections
  • ask for recommendations,
  • give recommendations to others you know and appreciate.

LinkedIn for Beginners

Date/Time Thursday, June 9, from 2-3:30 pm ET
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Improve your connections and help your business or nonprofit by tapping into LinkedIn's rich source of contacts and business connections. The connections you pull in depend on whether your profile attracts interest from the right people and if you know how to use LinkedIn's many research and information tools.

Invest in yourself and your business: Learn how to use those tools.


Rev Up Your Nonprofit, Small Business Revenue With E-marketing

Date/TimeThursday, May 19, 2011 12n-1pm ET
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The medium is the message. If your message uses the wrong medium, your customers, donors, supporters, and investors won't see it.

Are they looking for you in traditional media or are they using email, search engines or social media to decide which businesses they'll patronize and nonprofits to support? Or a combination of several?

In this free webinar, you'll learn how to find the people you want to reach and how to get your message to them.


Cause Marketing: A Win-Win for Small Businesses and Nonprofits

Date/TimeWednesday, May 18, 2011, 12n -1pm
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Cause-marketing links your business to social good, to community improvement, and helps customers feel good about spending their money with you. What’s more, you help a nonprofit. It’s a win-win strategy that every nonprofit, small business, and niche brands can access.

The majority of consumers will switch to a brand that is associated with a cause, according to research studies, and this is particularly true of GenX, GenY and women.


What Do You STAND For? Why Branding Matters to Small Businesses

Date/TimeWednesday, March 16, 2011, from 12n-1 pm ET
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Your brand can be your greatest asset during good times and bad. A strong brand can elevate your business above the competitive fray. What makes a great brand?

It's familiar to people and it speaks of your integrity, character, quality, effectiveness, and reliability.

No matter if you’re a large corporation or a solo-preneur, your brand -- who people think you are -- matters.


The Answers Small Businesses Need To Achieve 2011 Goals

Date/TimeWednesday, March 2, 2011, from 12n-1pm ET  
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In this problem-solving webinar, you'll be actively engaged in the analysis of the real-life challenges and opportunities of three small businesses. The business owners will describe the issue they're facing now. You'll hear how others in the class might deal with the problems or opportunities presented and be able to offer your own suggestions. Then you'll hear the insights of a seasoned business mentor and coach, whose solutions for these businesses just might apply to your business as well.




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