Geri Stengel

 
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Social Enterprise

Creating Critical Long-Term Revenue Streams Through Social Enterprise

Date/TimeTuesday, September 10, 2013 10:00 am - 12:00 pm in NYC at the Foundation Center
Time

How do you ensure your nonprofit has the money it needs to do good when there is increasing competition for limited resources? Starting a social enterprise that generates earned income that is directed back into the nonprofit is increasingly becoming a way that organizations can diversify and increase revenue. But is this the right solution for your nonprofit? This session will help you determine if social enterprise is right for your organization by providing:

  • questions you should ask yourself before undertaking such an endeavor
  • case histories
  • lessons learned
  • techniques used for developing and screening entrepreneurial ideas

About the speakers:
Joe Hunt has been a successful business owner and social entrepreneur for more than 25 years. He has launched and managed two direct response agencies; and been a strategic consultant to nonprofits, enhancing their performance and improving their earned-income potential. In February 2009, Joe co-founded Workforce Enterprises a New York-based, social enterprise offering a unique workforce development and job placement program within a commercial copy center setting. Its primary goal is to train and place New Yorkers who face barriers to employment in promising careers in digital document management at above minimum wage salaries. Prior to Workforce Enterprises, Joe was the COO of a nonprofit vocational training school. As COO, he formed strategic partnerships with for-profit businesses that expanded training, placements and employment retention rates by 20%. Under his management, the organization’s program performance improved; and resulted in a 27% increase of earned-income.

Russell Pomeranz has twenty five years experience leading the finance departments of nonprofit organizations. He started The Claverack Advisory Group, to focus on the critical connection between the nonprofit financial function and organizational programmatic and strategic trajectories. Pomeranz has been the COO / CFO of the Vera Institute of Justice, Director of Finance at the Council of Foreign Relations and, Controller at ICP. He is currently an Adjunct Professor at NYU Wagner, on the Advisory Board of the Berkshire Taconic Center for Non-Profit Excellence, is President Emeritus of the Columbia County Historical Society, and has an MBA from the University of Michigan.

Geri Stengel is president of Ventureneer.com, which connects nonprofit execs, social entrepreneurs, and socially responsible small business owners with the knowledge they need to build sustainable, vital and vibrant organizations. For the past 10 plus years has applied her corporate and small business skills to helping nonprofits diversify funding and become nimble. Geri has worked with nonprofits such as, Catapult (a crowdfunding site for nonprofits raising money for women and girls), the Rescue Mission, New York Botanical Garden, Praxis Housing Initiatives, Public Allies and Thirteen WNET New York Public Media on conceiving, testing, planning, launching, marketing and turning around their enterprises.


Green Marketing: Leveraging Your Social Responsibility to Improve Profit

Instructor

International speaker Shel Horowitz's eighth book, Guerrilla Marketing Goes Green: Winning Strategies to Improve Your Profits and Your Planet (co-authored with Jay Conrad Levinson, published in 2010 by Wiley) was on Amazon's environmental bestseller list for 18 months. The book documents how businesses can be green, ethical AND profitable. Using examples from Fortune 100 companies to solo-preneurs, the book lays out how ethics and green principles are not just about doing the right thing but also about profitability. Surprising principles are demonstrated that show why most businesses shouldn't even worry about market share. The book shows business owners how to form powerful partnerships, even with competitors; how to get your green message out without green-washing; and how to become a much deeper shade of green. Shel also writes the internationally syndicated monthly column, Green And Profitable.


DateDecember 5, 2011
Time

Can you improve the earth, your profits, and your customer base all at the same time, by doing the right thing and crafting a marketing strategy that reflects your commitment? Listen closely—because the answer is YES! 

Socially responsible businesses are more profitable than it’s-all-about-profit operations and are poised to build lucrative alliances with like-minded businesses as well as with nonprofits.

Your socially responsible practices can be the key to growth. Can you identify the green and ethical elements of your business that will attract socially conscious consumers and make them loyal advocates for you? Do you know how to build your reputation and grow your revenue by marketing ethical and sustainable practices?


Impact Investing: Challenges and Prospects

Instructor

Antony Bugg-Levine is the CEO of the Nonprofit Finance Fund. Prior to taking up this position in October, 2011, he was a Managing Director at the Rockefeller Foundation, where he designed and led the Rockefeller Foundation's Impact Investing initiative. He convened the 2007 meeting that coined the phrase "impact investing" and is the Board chair of the Global Impact Investing Network. A former consultant with McKinsey & Co., he also teaches at Columbia Business School. A native of South Africa, he served in the late 1990s as the acting communications director at the South African Human Rights Commission.

Jed Emerson is executive vice-president for Strategic Development with ImpactAssets, a nonprofit financial services firm that provides information about impact investing to interested asset owners and creates impact investing products to the asset owner/impact fund market.

He is a Senior Fellow with the Center for Social Investing at Heidelberg University (Germany) and Senior Advisor to The Sterling Group (a multi-family office based in Hong Kong, which pursues a sustainable/impact investing strategy for its clients). He was a founding board member of Pacific Community Ventures, founding director of REDF and has been affiliated with various leading investment firms, such as Generation Investment Management (London).

Jed is also an adjunct professor with NYU-Abu Dhabi, in addition to having held faculty appointments at the Harvard, Stanford, and Oxford business schools. He is internationally recognized as a thought leader, having originated the concept of Blended Value and produced numerous articles on investing capital and managing firms for multiple returns. Jed has presented his work at the World Economic Forum, CGI and other events around the world. His various papers/research may be found at www.blendedvalue.org.


DateNovember 7, 2011
Time

In recent years, impact investing -- investing for financial returns as well as social and environmental impacts -- has gained heightened attention among investors and social entrepreneurs.

Antony Bugg-Levine and Jed Emerson literally wrote the book on the subject, Impact Investing: Transforming How We Make Money While Making a Difference.Their book is the first to chart a course for “blended value” investment strategies that make money while improving social and environmental conditions.


What Every Nonprofit Leader and Social Entrepreneur Needs to Know to Engage Listeners

Date/TimeTuesday, Oct 11, 2011, 2pm-3pm ET
Time

Humor, storytelling, authenticity, and passion give you the power to engage listeners. And engaged listeners are more likely to take action on your behalf.

In this webinar, you'll learn to develop your personal story, tell it with passion, and use your voice to draw people in. You'll also learn how to think on your feet so you can respond to tough questions with solid, confident answers. Our instructor’s 5-step process makes sure you can.

The class adds to the skills taught in Giving Voice to Your Cause. If you liked Giving Voice, you'll like this webinar as well. However, there is no pre-requisite for joining this webinar.

Spark a connection with your listener by being:

  • personal and personable,
  • authentic about yourself and your cause
  • ready and able to deal with doubts

Whether you’re speaking to one person or to one thousand, your unique voice has a sweet spot. When you tap into it, people will listen to you and want to help your cause. Your passion will become their passion.

And that’s what you what when your goal is: to influence other to donate, volunteer, or invest in your nonprofit or social enterprise.


Get Ready to Grow Your Business

Instructor
Geri Stengel , President, Ventureneer

Geri Stengel is founder and president of Ventureneer, a content marketing, marketing research and education company that helps companies reach small businesses. As a writer (author of Forget the Glass Ceiling: Building Your Business Without One and Stand Out In the Crowd: How Women (and Men) Benefit From Equity Crowdfunding and Forbes contributor writing about the success factor of women entrepreneurs), consultant, teacher (Kauffman FastTrac facilitator and former adjunct professor at The New School) and speaker, Geri has helped thousands of entrepreneurs take their vision to reality, develop their business plan, and learn the strategies and tactics they need to grow their businesses.

Geri Stengel

 


DateMay 17, 2011
Time

Have you heard that writing a business plan is a waste of time “because nothing happens the way you expect?”

It’s true that a business plan isn’t a crystal ball but doing one is not optional. It’s a must-do.

Why? Because the planning process makes you think about all aspects of your business, not just the product itself. A business plan shines a light on the pitfalls and the opportunities ahead, helps you prepare for the unexpected, and crystallizes your thinking about what you need to do in order to grow.


Social Media Best Practices for Nonprofits

Instructor
Geri Stengel , President, Ventureneer

Geri Stengel is founder and president of Ventureneer, a content marketing, marketing research and education company that helps companies reach small businesses. As a writer (author of Forget the Glass Ceiling: Building Your Business Without One and Stand Out In the Crowd: How Women (and Men) Benefit From Equity Crowdfunding and Forbes contributor writing about the success factor of women entrepreneurs), consultant, teacher (Kauffman FastTrac facilitator and former adjunct professor at The New School) and speaker, Geri has helped thousands of entrepreneurs take their vision to reality, develop their business plan, and learn the strategies and tactics they need to grow their businesses.

Geri Stengel

 


DateMay 16, 2011
Time

You've heard it a thousand times: Social media can transform the way nonprofits operate. The questions you really want answered are:

  • Which social media will help my nonprofit accomplish its mission?
  • How do we get started?
  • What are nonprofits like us doing with social media?
  • How do we make sure that what we do is worth the cost?

Cause Marketing: A Win-Win for Small Businesses and Nonprofits

Date/TimeWednesday, May 18, 2011, 12n -1pm
Time

Cause-marketing links your business to social good, to community improvement, and helps customers feel good about spending their money with you. What’s more, you help a nonprofit. It’s a win-win strategy that every nonprofit, small business, and niche brands can access.

The majority of consumers will switch to a brand that is associated with a cause, according to research studies, and this is particularly true of GenX, GenY and women.


What Do You STAND For? Why Branding Matters to Small Businesses

Date/TimeWednesday, March 16, 2011, from 12n-1 pm ET
Time

Your brand can be your greatest asset during good times and bad. A strong brand can elevate your business above the competitive fray. What makes a great brand?

It's familiar to people and it speaks of your integrity, character, quality, effectiveness, and reliability.

No matter if you’re a large corporation or a solo-preneur, your brand -- who people think you are -- matters.


The Answers Small Businesses Need To Achieve 2011 Goals

Date/TimeWednesday, March 2, 2011, from 12n-1pm ET  
Time

In this problem-solving webinar, you'll be actively engaged in the analysis of the real-life challenges and opportunities of three small businesses. The business owners will describe the issue they're facing now. You'll hear how others in the class might deal with the problems or opportunities presented and be able to offer your own suggestions. Then you'll hear the insights of a seasoned business mentor and coach, whose solutions for these businesses just might apply to your business as well.


What Every Nonprofit Leader and Social Entrepreneur Should Know About Engaging Listeners

Date/TimeTuesday, March 1, 2-3pm ET
Time

Humor, storytelling, authenticity, and passion give you the power to engage listeners. And engaged listeners are more likely to take action on your behalf.

In this webinar, you'll learn to develop your personal story, tell it with passion, and use your voice to draw people in. You'll also learn how to think on your feet so you can respond to tough questions with solid, confident answers. We've got a 5-step process to make sure you can.




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